Hi, I'm Katharina, a UX and Strategy Director.
For 15+ years, I'm crafting user- & data-informed strategies, and translate them into scenarios and prototypes.
As a freelancer, I support teams, leaders and organizations in making confident, sustainable decisions. For example by:
Matching markets and business models
with Shell Renewables & Energy SolutionsExplaining the core concepts of Generative Al
self-initiatedBeing vulnerable for Good
with Deutsches Theater BerlinFighting Desinformation
with Mitteldeutscher RundfunkOptimizing donation opportunities
with Humor Hilft HeilenExploring the limits of GPT
with Jung von Matt/CREATORSIdentifying digital business opportunities
with MUSONEstablishing an innovation sandbox
with ZEIT OnlineAs a freelancer, I support teams, leaders and organizations in making confident, sustainable decisions. For example by:
All of these projects share the Creative Complexity mindset of approaching complex situations with creative lightness.
Therefore, projects usually aim for one of these goals:
Exploring
the roots and causes of whatever question, gut feeling or challenge you're facing.
Experimenting
with ideas, scenarios and prototypes to identify and evaluate solutions.
Empowering
your team to understand underlying dynamics to make confident decisions.